Ban The Apps? India’s Youth Are Split
Last December, Australia became the first country in the world to ban social media for users under 16. Now, reports suggest that in India too, the central government and some states are also considering banning social media for teenagers. The concerns are simple: endless scrolling, addictive design, online bullying, depression as well as rising...
Why Are Antibiotics Failing In India?
I rarely fall sick. But when I do, it lasts for weeks.And when I was a kid, doctors used to prescribe me antibiotics for everything. Including for viral illnesses. I’m not alone either.Experts say that one in two antibiotic prescriptions in India might be useless. Potentially even dangerous. India ranks one of the highest in the world for...
When Hair Becomes Surgery
Have you noticed those hair transplant ads?They flood Instagram, YouTube and metro billboards. They promise thicker hair and fast transformations.Behind those ads sits a fast-growing industry.Nikhil, who The Signal Brief spoke to, started losing his hair at 24. He says it damaged his confidence and changed how he showed up on camera. He tried oils,...
Inside The Other Ten Minute Economy
After the December 31st strike by gig workers, India’s labour ministry asked platform companies to stop promoting the 10 minute delivery deadline. These companies have, on paper, complied. On the side though, another version of the quick commerce economy has been growing–instant house help.Need someone to help you cook? Need someone to help you...
Does Biohacking Actually Work?
Zomato founder Deepinder Goyal recently went viral for wearing a device called ‘Temple', which measures blood flow.That’s an example of ‘biohacking’.Biohacking involves using lifestyle changes, supplements and wearables to take control of one's health.In India, the biohacking market was worth over a billion dollars in 2024 and could triple by the...
The Fine Print Problem In Travel Insurance
Sachin is an IT consultant in Bengaluru.Recently, he bought flights for his family, flying in from Delhi to visit him. Right before he paid, he decided to check that travel insurance option, just in case the flights got delayed or cancelled. He says the flight did get delayed, but not by enough to actually file a claim. Sachin is like many Indians...
Do You Really Need Organic Food?
Walk into most supermarkets today and you’ll see the organic label everywhere. Organic coconut oil. Organic rice. Organic yellow daal.Still, many Indian consumers don’t fully trust the label. Others worry about their health, but say organic food is simply too expensive.Yet, the organic food market in India is growing fast. IMARC valued it at around...
Why Does India Keep Crypto In A Grey Zone?
Last year, hackers broke into WazirX, once one of India’s largest crypto exchanges. They stole more than 230 million dollars’ worth of cryptocurrency and hit thousands of Indian investors.One of them is 21-year-old Krish. He still holds about five lakh rupees in crypto. Now, he’s moving his money away from Indian exchanges to American ones.Krish’s...









